By now, you know the reality of recruiting in today’s job market is there’s nothing easy about it. Whether you’re hiring for hospitality or tech, there are all kinds of challenges in today’s low-unemployment and candidate-driven markets. But then there is healthcare and the specific FQHC market, which is even more challenging to recruit in. This blog will give you three tips for uncovering skilled talent for FQHCs.
How to Find Skilled Talent for FQHCs
- “Prospect” for candidates every day. Tip number one is something that many HR teams in FQHCs and community health centers rarely have time to do. Today’s healthcare market requires a steady stream of talent, and the only way to find it is to look for passive candidates and build relationships with them regularly. In these instances, you’re like a miner panning for gold beneath the surface of the water. At the top, you’ll find active candidates that apply for the job. But below the surface, you’ll find the hidden job market. These are the job candidates who have a position quietly consider other options but haven’t even applied. Building relationships with a steady stream of these candidates will help you build out a more robust talent network.
- Build relationships with healthcare educational organizations. Targeting a list of educational institutions and then building relationships with instructors can help you create a robust pipeline of new graduates into your institution. You can even do this with residency programs to help find more clinicians. While these partnerships can take time to build, they’re an important way to feed candidates into your application pipeline. How can you make these relationships? Consider sending a representative from your FQHC to speak to a class about the benefits of going into community health. Offer mentorships and other perks to new graduates. Build your employer brand with these candidates to help paint a positive picture of what it’s like to work in your organization.
- Use marketing to your advantage. You probably already know to post openings on targeted job boards like Health eCareers. But you may not be using social media entirely to your advantage. Building your brand on social media helps create an employment destination that will entice passive and active candidates. Posting regularly on sites beyond LinkedIn, like Instagram or even TikTok, will help you reach a targeted audience that may not know anything about FQHC life or some of the benefits you offer, such as assisting new graduates with their student loan debt. Social media is a free resource that community health organizations must leverage to find more talent.
If you’re seeking hidden talent, UHC Solutions has been using these and other techniques for years. That’s why we’re a leading staffing resource for FQHCs and community health organizations around the country. If you don’t have the time to uncover the hidden talent you need, let us take on the challenge for you. Contact us to find out more.